Professional realtors who’re worth their salt wear a lot of hats. They act as stagers, marketers, analysts, negotiators, counselors, copywriters—the list can go on and on. And they can seamlessly shift from one role to the other, making the process as easy for their clients as possible.
However, isolate all these roles, and it seems like you really don’t need realtors. Like, what are the difficult parts?
Pricing your property? Ah, well, you can check out a few listings and compare…
Arranging an open house? Well, you’ve cleaned your home before…
Finding buyers? You’ve got the internet for that…
So why pay a realtor, when you can do everything on your own?
Well, it isn’t that simple. There’s a reason why the median selling price of agent-assisted homes is $250,000—around $60,000 more than the median selling price of all FSBO (for sale by owner) homes, according to Realtor.org.
You see, the contributions of a professional realtor are greater than the sum of its parts. Here are some important things a professional realtor brings to the table.
Extensive Market Knowledge
Professional realtors have in-depth knowledge of the housing market not only street-by-street, but even house-by-house. This includes both, the seller’s market and the buyer’s market. Consequently, they have the inside scoop on the market, and know the finer details of various properties that have been listed. They’re adept at identifying comparable home sales and can provide this information to you.
They’re Up-to-Date with Current Market Conditions
Nobody knows more about the current market conditions than a realtor. They’re well-versed with all the different aspects and dynamics of the market and know how factors such as the unemployment rate and the interest rate impact the market. By analyzing all the data, including average and median sales prices, list-to-sold ratios, and the median per-square-foot cost of comparable properties, they can give you data-backed advice on your options and how you should proceed.
When you work with a reputable realtor, you not only gain valuable insights into the real estate industry, but it also gives you the opportunity to start establishing networks for future deals. A realtor can provide you with references, including real estate accountants and attorneys, with whom they may have collaborated.